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Haas F1 has hinted at its new livery that it is set to unveil on Thursday, February 7. The American squad has taken on energy drink company Rich Energy as its title sponsor for its fourth season in Formula 1.
When the deal was announced last October following the US Grand Prix, Haas stated that its 2019 livery would be inspired by the Rich Energy colours, which are black and gold.
On Wednesday, Haas posted an image of full-time drivers Romain Grosjean and Kevin Magnussen and development driver Pietro Fittipaldi in the new team shirts, which are black with gold letters.
Haas endured a successful 2018 campaign, battling Renault for fourth in the constructors' standings. However, it lost out and had to settle for fifth in the standings, which marked its best results since it started in Formula 1 in 2016.
Haas has traditionally used a mix of white, grey and red on its cars up to this point. On the official 2019 entry list that was released by the FIA on Wednesday, it confirmed the change in its team name to Rich Energy Haas F1 Team.
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Replies (9)
Login to replycalle.itw
Posts: 8,527
Not really a big surprise, considering their sponsor. But it'll be nice with a black-gold livery again, they tend to look pretty cool when done properly. When they aren't, they can look a bit like rolling coffins... Which could be either macabre or cool, I guess...
ajpennypacker
Posts: 2,475
I expect some pretty exciting livery. It will be good for the Haas brand. That livery they had last year was hideous.
calle.itw
Posts: 8,527
I wouldn't say hideous, but it was incredibly boring for sure. Even worse when they changed the red to white (was it 2017 they did that?). But I look forward to seeing the liveries for this year. I predict a very boring-looking Williams car though.
xoya
Posts: 583
At least we'll have one good reason to call Grosjean "The Undertaker".
blade
Posts: 341
a-la Lotus !
2GRX7
Posts: 108
hum...still wondering if anyone's seen their product on shelves anywhere?
wmponfire
Posts: 6
That Rich Energy company smells like money laundering to me.
blade
Posts: 341
Ha ha :)'
calle.itw
Posts: 8,527
Thats kinda a concern of mine too. But I don't know enough about that company, but nobody seem to have heard of it or seen the drinks in the store, yet they have the cash to be a title sponsor? It seems weird...